Beatrice Clarke- L'Oréal make up genius/ Ch 16: promotional planning

 8/13/2024

 

Chapter 16: Promotional Planning

 

The competitive advantages for L’oreal make up genius beauty app

v  High-quality products, being a leading brand in the beauty industry

v  Effective campaigning plays a particular role in changing cultural perceptions of beauty

v  Focuses on diversity and inclusivity

v   Lorel can further expand by meeting the evolving needs of consumers with growth opportunities.

 

Additional information is provided on page two for each bullet.